Cookies Policy

We, VAT Electronic s.r.o., VAT number: CZ28582543, registered at Těšínská 28/264, 716 00 Ostrava, Czech Republic, listed in the Commercial Register maintained by the Regional Court in Ostrava, section C, file 33033 (hereinafter "we" or "Remote Control World"), operate the website www.remote-control-world.eu. On this site (hereinafter the "website"), we use cookies. In this document, you can read about the cookies we use, the reason we use them, and how you can restrict or disable their use.

1. What are cookies?

Cookies are small data files that the website you visit saves to your browser, which is then stored on your device, such as a computer, phone, or other device. When you visit the website again, your browser sends these cookies back. Thanks to cookies, the site can remember your preferences and activities for a certain period, making the use of the site more convenient. Cookies are considered personal data. For more information on personal data processing, please refer to the Privacy Policy section.

2. Why do we use cookies?

Upon your first visit to our website www.remote-control-world.eu, you will be notified that we use cookies. Some cookies are essential for the proper functioning of the website and are automatically activated. Their use does not require your consent. Other cookies, such as analytical or marketing cookies, require your consent, which you can set directly in the notification banner.

• Ensuring the proper functionality of the website, making it easy to complete purchases;
• Providing secure login, user verification, and protection against unauthorized access to user data;
• Saving login details so that you do not have to re-enter them during each visit;
• Remembering the contents of your shopping cart;
• Customizing the appearance and functionality of the website according to your preferences;
• Analyzing traffic, user behavior, and interests;
• Displaying relevant advertisements based on your interests and personalizing content.

The website www.remote-control-world.eu uses temporary cookies, known as "session cookies," which remain on the device only until the browser is closed, and persistent cookies, known as "permanent cookies," which remain stored for a longer period. Session cookies allow for smooth navigation between pages without the need to repeatedly enter information. After the session ends, they are automatically deleted. Persistent cookies help identify your device during subsequent visits to our website.

You can revoke your consent to cookies requiring consent or limit their storage at any time. Detailed information can be found in Section 4 of this policy. If cookies are not manually deleted, they will be automatically removed no later than 13 months after their last use, in accordance with current standards.

3. What specific cookies do we use and how?

For the aforementioned purposes, VAT Electronic s.r.o. uses both its own cookies and third-party cookies on the website www.remote-control-world.eu. These cookies may be stored on your device while using the site. We cooperate with marketing tool providers, whose cookies allow us to continually improve our services, customize content to your personal preferences, and more effectively target advertising campaigns to capture your interest.

When cooperating with providers from the USA, we select only those who are committed to adhering to strict data protection standards. However, we would like to point out that according to the ruling of the Court of Justice of the EU, the United States does not provide an adequate level of data protection. This means that U.S. government authorities may have the right to access this data without you having effective legal remedies.

Third-party cookies and how they use the collected data are governed by their own privacy policies. These third parties may combine the collected information with other data you have provided to them or that they have obtained while using their services.

We specifically use the following cookies:

a) Essential cookies for the basic functionality and security of our website (mandatory)

These cookies are essential to ensure the basic functionality and security of the www.remote-control-world.eu website. They are automatically stored and cannot be disabled. They enable, for example:

• Ensuring the proper operation of our website;
• Logging in and account creation;
• Secure login and protection of user data from unauthorized access.

b) Analytics cookies

These cookies help us understand how you use our website, improving its performance and customizing it to your needs.

i. Google Analytics

Google Analytics is a web analytics service provided by Google. It is used primarily to identify errors, monitor requests for various services, and store data about your shopping cart. It is also used to measure and improve the performance of the e-shop. The legal basis for processing is your consent.

• Referring URL address;
• Frequency and duration of subpage visits;
• Visited subpages.

The data processor is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. Data may be transferred to the USA.

Opt-out option: https://safety.google/privacy/privacy-controls/

c) Marketing and advertising cookies and content personalization

i. Google Analytics for Ads

We use Google Analytics to determine whether our ads have been tailored to you. We track interactions that occur after clicking on ads and measure their performance. This information allows us to personalize advertising for future campaigns. The legal basis for processing is your consent.

• Information about time and location;
• Device and browser information;
• Details of pages, products, and purchases;
• Personal data (IP address).

The data processor is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. Data may be transferred to the USA.

Opt-out option: https://safety.google/privacy/privacy-controls/

ii. Google Ads

VAT Electronic s.r.o. uses Google Ads to display and target ads on Google and the Google ad network. Some of your interactions (e.g., browsing products, purchases) may be shared with this service. The legal basis for processing is your consent.

• Information about time and location;
• Device and browser information;
• Details of pages, products, and purchases;
• Personal data (IP address).

The data processor is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. Data may be transferred to the USA.

Opt-out option: https://safety.google/privacy/privacy-controls/

4. How to block the storage of cookies on your device?

You can change your preferences regarding the storage of cookies at any time. You can do so by clicking on the appropriate link, allowing you to adjust your cookie settings. You can also set your internet browser to completely block cookies from being stored on your device, including essential cookies and third-party cookies. Additionally, you can block or allow the storage of cookies only for selected websites. Cookies that have already been saved on your device can be deleted at any time. If you choose to completely block the storage of cookies, including essential cookies, the website may not function properly, and its functionality may be limited.

Instructions for the most commonly used web browsers can be found here:

• Chrome
• Safari
• Firefox
• Microsoft Edge